ADV4101

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Advanced Concepts in Advertising Copy and Design

Communication/CARTA Undergraduate CARTA - Coll of Comm, Arch + The Arts

Subject code

ADV

Catalog Number

4101

Course Title

Copy and Design Concepts

Career

Undergraduate

Course Description

Advanced copywriting and graphic design. Lab exercises focusing on concept, layout, type specification and mechanical preparation of print advertising, including outdoor and direct response. Prerequisites: ADV 3200

Credits